An experienced designer and storyteller, I believe that meaningful brand expressions are built upon rich insights, emotional connections, and great design.
A modern generalist, I am skilled in community building, digital advertising, UX, SEO, eComm optimization and reputation management.
A conceptual storyteller and multidisciplinary creative director, I distill the complex, think holistically, and bring ideas to life.
Graduating with an AA in Graphic Design, I spent my first few career building years as a visual problem solver, designing for many disciplines.
Returning to school for an Interdisciplinary BA in Marketing. My concentration was focused on Communications, Design and New Media Journalism.
Working as a web designer for a medical device company, I managed all things digital and brand related. During this time I successfully lead my company through a major corporate rebrand — igniting my passion for brand building.
After earning a graduate certificate in Digital Marketing, I began developing successful multi-channel campaigns, in a highly regulated B2B environment.
Moving from B2B to B2C, I manage marketing efforts in support of national cleaning brands, which include: Mr. Clean, Dawn, Gain, Clorox, Liquid Plumr, Black & Decker, Evercare and Clean Ones.
Roles: Brand Manager, Creative Director, Package Designer, Digital Marketing Strategist, Insights Manager, Digital Producer, Program Manager, Brand Marketer, Project Manager, Designer, Marketing Generalist & Photographer.